Bauru - FAAC - Faculdade de Arquitetura, Artes, Comunicação e Design

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https://hdl.handle.net/11449/253804

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Sport and the Media in Brazil: Vices and Virtues of a Secular Marriage
(2021-01-01) Marques, José Carlos [UNESP]; Universidade Estadual Paulista (UNESP)
This article aims to analyze the particularities of the coverage conducted by printed media, radio, and television in Brazil regarding the sports scene, in a historical retrospective dating back to the first half of the twentieth century and extending to the second decade of the twenty-first century. We start from the assumption that, nowadays, sport represents a phenomenon with several consequences, since different sporting modalities—and, in the case of Brazil, football in particular—launch fashions and behaviors, stimulate the advertising world and the global economy, promote the emergence of technological innovations and create identity relations among different social groups. Thus, the text seeks to find correlations between the way of approaching sports in newspapers, radio stations and TV stations, in a period and a scenario that precedes the entry of the Internet as a potentiator of the presence of sport in different media.
Brief Physical-Mechanical Characterization of Wood from Maranhão for the Manufacture of Xylophone Bars
(2023-01-01) Guilhon, David [UNESP]; de Jesus Costa Leite Bezerra, Helton; Lourenço, Anna Karen Lima; Pinheiro, Olímpio Jose [UNESP]; Universidade Estadual Paulista (UNESP); Universidade Ceuma
This paper presents a comparative analysis between the woods generally used for the manufacture of xylophone bars and those normally sold and native to Maranhão, in which the physical and mechanical properties were presented. Thus, 23 native woods were selected to verify their properties in comparison with the 16 traditional species, selected with the help of 5 graphs focused on the shrinkage coefficient, modulus of rupture and Janka hardness, for comparison and based on Wegst and other authors. 12 native woods suitable for the manufacture of the xylophone, 5 of which were selected for the professional modality of the instrument, which are: Sucupira, Jatobá, Cumaru, Maçaranduba and Pau-d'arco, and 8 for the educational modality, namely: Bacuri, Goiabão, Maracatiara, Piqui, Piquiá, Copaíba, Cerejeira and Louro-rosa. The other woods were considered unsuitable for this purpose due to their properties below the observed spectra.
Projective Experiments and Local Productive Chains of Constructive Systems with Bamboo Culms
(2023-01-01) Barata, Tomás Queiroz Ferreira; Sasaoka, Silvia [UNESP]; dos Santos, Gabriel Fernandes; Ferrari, Ariel; Universidade de São Paulo (USP); Universidade Estadual Paulista (UNESP); Engineering School at the Fluminense Federal University (Rio de Janeiro State)
In recent decades, a growing appreciation of the use of renewable source materials in design and architecture arose, challenging the competence of designers in selecting inputs for the creation of artifacts and building systems with an emphasis on social and environmental sustainability. Bamboo, both as a plant and as a material, is an excellent element for nature-based technical solutions, stimulating and orienting learning toward more sustainable development. Aiming to meet local demands, this chapter’s objective is to present alternative construction techniques involving the culture and productive chain of bamboo in projects for building contemporary systems and components. Its methodology is organized according to the following procedures: (a) establishment of a theoretical framework on the use of bamboo culms in civil construction and architecture, with emphasis on the handling process, prefabrication, production, and assembly of components and constructive systems; (b) survey of documentation and graphic pieces of projects and products; (c) data survey through technical visits to construction sites; (d) data analysis and systematization of project typologies and the different steps in the production chain of constructive systems, taking into account the present context in the interior of São Paulo, Brazil. Results point to the improvement in the quality of constructive components in production processes made with bamboo culms and the optimization and qualification of the productive chain of this material on a local scale.
The role of design in strategic planning to help brand management
(2020-05-29) da Silva, João Carlos Riccó Plácido [UNESP]; Paschoarelli, Luis Carlos [UNESP]; Friso, Valeria Ramos [UNESP]; Plácido Silva, José Carlos [UNESP]; Universidade Estadual Paulista (UNESP)
New brands and new businesses are increasingly common in the digital world. These can be included in the market in an increasingly targeted way for a specific audience. Understand strategic planning aided by a graphic brand guide enables you to understand the stages of your planning. This type of project is suitable for professionals in the graphic area, thus the development of an effective means of communication without intervention and without prior notice. The chapter is reported to be the strategy used in the model of development. In this case it is a review of the common topics that are used in the model containing the two methods. This chapter provides a targeting of responses for projects aimed at this audience.
Approaches About Emotions and Feelings in Research with Wheelchair Users: A Review
(2022-01-01) de Sousa Chaparro, Marianna [UNESP]; de Oliveira, Paula C. R. [UNESP]; Medola, Fausto Orsi [UNESP]; Paschoarelli, Luis Carlos [UNESP]; Universidade Estadual Paulista (UNESP)
The present review sought to raise discussions about how emotions and feelings are addressed in research with users of manual wheelchairs. Although there is a small amount of specialized research in this field, it was possible to list 6 aspects to be discussed: main emotions and feelings, perception of emotions and feelings by the user, social and family influences, influences from rehabilitation and leisure programs, protocols and methods reported, relationship with the wheelchair and with their disabilities. As a conclusion of this discussion: there was an influence of external and internal factors on emotions and feelings, the time of using the wheelchair, the age and gender of the users of the technology. Indirectly, it was concluded that more robust studies are still needed on the emotions and feelings involved in the relationship between user, artifact and daily activities in the field of product design, with the aim of improving interaction with the technological physical interfaces.
Understanding the Barriers and Challenges Between Older Users and Smartphones: A Systematic Literature Review
(2021-01-01) Paschoarelli, Luis Carlos [UNESP]; Fernandes, Nathan Martins [UNESP]; Ferro-Marques, Larissa R. [UNESP]; Universidade Estadual Paulista (UNESP)
Older adults are a significant part of the world population and new Information Technologies (ITs) will have an essential role in maintaining the quality of life and social integration of this population. However, the interfaces of different Its—especially smartphones—do not yet satisfy the characteristics, needs and expectations of older adults since they present physical, cognitive and emotional barriers that disappoint these users. The present study was based on a Systematic Literature Review (SLR), and aimed to analyze the main barriers experienced by older adults when using smartphones. Three aspects were highlighted for the present analysis: the physical, cognitive and emotional. The SLR has shown that much progress has been made to understand the interaction problems between older users and smartphones. However, many barriers remain, creating difficulties of use and limiting the effective contribution of IT to these users. Thus, guidelines based on physical, cognitive and emotional aspects, essential for the new ergonomic design of smartphones, are compiled and presented.
Inclusive Product Design: Applicating the Montessori Methodology into the Design Conception of Children’s Products
(2022-01-01) Moreira, Leonardo [UNESP]; Barata, Tomás Queiroz Ferreira; Universidade Estadual Paulista (UNESP); Universidade de São Paulo (USP)
This article presents the results of an ongoing scientific initiation research, as well as the contributions attained from a Research Internships Abroad Program (BEPE/FAPESP) which sought to expand the theoretical framework on design processes regarding sensory products in the European Market. The study focuses on toys for children with blindness or low vision, including its design process, all the way though its physical prototyping. Here follows the adopted structure of analysis: (a) Theoretical review on the design of sensory products and the contribution of the Montessori method; (b) Application of synchronous analysis amid similar children’s toys from the European market, specifically those commercialized in Portugal; (c) Project development with generation and selection of alternatives; (d) Experimental execution of the physical prototype at the Prototype Laboratory. Thus, this research aims to contribute to the development of sensory products through the Montessori method, as well as stimulating further research in the areas of Product Design and Inclusive Design.
Case Study on the Experience and Perception of Rehabilitators and Caregivers of People with Parkinson's Disease in the Interaction with Clothing Assistive Devices: Narratives About Everyday Problems, in Portugal
(2022-01-01) Marteli, Leticia Nardoni [UNESP]; Paschoarelli, Luis Carlos [UNESP]; Silva, Fernando Moreira da; Trigueiros, Paula; Barbieri, Fabio Augusto [UNESP]; Universidade Estadual Paulista (UNESP); Universidade de Lisboa; University of Minho
Neurological diseases, such as Parkinson, may hinder the activity of dressing/undressing independently. Assistive Devices (ADs) are products that can improve handling performance, promoting user experience during dressing/undressing. In seeking to understand the relationship of these products, their way of use and the possible difficulties that prevent or hinder this activity, the study investigates their use and consequences for the possible independence promotion. This article presents a specific research which aims to understand In seeking to understand the aspects that make feasible, or not, the use of ADs to help dress/undress people with Parkinson's disease, through surveys and interviews with caregivers and rehabilitators in Portugal. We have discussed the typology, usability and interaction of these products, within the professionals’ perception. The results of this empirical research were processed and encoded using the Atlas.ti software. The findings revealed that the non-use of the Assistive Devices is linked to: the difficulty of recovering the movement; environmental care structure, where there is a lack of support for stimulation and training; means for acquiring when the products are presented; and the possible social stigma caused by the unfamiliarity and interface design. The interviews also related the ADs’ non-use to their design characteristics; and underlined the need to study new options for the effective promotion of independence. Despite a still limited sample, the conclusions already point out to the existence of a very expressive problem in the field of clothing design for people with Parkinson's disease, especially in the research and development of the fashion area.
Perception of products by different levels of integration: A study with pruning shears
(2012-01-01) Campos, Lívia Flávia de Albuquerque [UNESP]; de Lima Lanutti, Jamille Noretza [UNESP]; de Mattos, Liara Mucio [UNESP]; Pereira, Douglas Daniel [UNESP]; Inokuti, Elen Sayuri [UNESP]; Paschoarelli, Luis Carlos [UNESP]; Universidade Estadual Paulista (UNESP)
Six different models of pruning shears with eight subjects were assessed using semantic differential (SD) applied at four levels of integration: see the product image, see the real product, touch the product, and finally, use the product. The results showed awareness of the variables changed at different levels of interaction. The perception of the subjects changed after using the product.
Aesthetic and symbolic aspects versus usability: Evaluation of daily use product - lemon squeezer
(2012-01-01) Lanutti, Jamille Noretza de Lima [UNESP]; Campos, Lívia Flávia de Albuquerque [UNESP]; Pereira, Douglas Daniel [UNESP]; de Mattos, Liara Mucio [UNESP]; Inokuti, Elen Sayuri [UNESP]; Paschoarelli, Luis Carlos [UNESP]; Universidade Estadual Paulista (UNESP)
Usability has been characterized as a requirement in the development of product design. Besides the physical aspects, the subjects’ perception and their relationship with objects of daily use have been the focus of research in usability. In this sense, the rejection of a product by the user is not necessarily related to being complex or inefficient, but may be associated with factors and aesthetic significance. The objective of this study was to do a perceptual evaluation with objects of daily use, seeking to identify the relationship between product usage factors and factors related to the aesthetic and symbolic values that can be assigned to it. The procedures were based on ethical recommendations. Twelve subjects participated (average age 20,62, s.d. 1,66), that evaluated six different models of lemon manual through Semantic Differential Test composed of ten descriptors related to subjective aspects of the product (modern/classic, beautiful/ugly, common/unusual, essential/dispensable, elegant/inelegant, repulsive/attractive, funny/serious, known/unknown, rational/emotional, humble/sophisticated). The results were analyzed statistically using the nonparametric Wilcoxon test. This analysis demonstrated higher sensitivity (p≤ 0,05) to the descriptors related to subjective aspects of the product (51,33% of cases) when compared to the descriptors of product use (20,66% of cases). However, significant differences (p ≤ 0.05) with these product use descriptors indicate that the shape and morphological structure of the products influence their perceived usability. As an example, two presses with completely opposite morphological characteristics showed significant results (p ≤ 0,05) opposites in all analyzed using descriptors. Thus, the results demonstrate that the Semantic Differential Test for descriptors related to the use of the product allows a significant perceptual assessment and other tests may contribute to the usability of product/system.
Evaluation of manual torque forces in simulated activities with brazilian adults of different genders and age groups: Ergonomic design of faucets
(2012-01-01) Campos, Lívia Flávia de Albuquerque [UNESP]; Paschoarelli, Luis Carlos [UNESP]; Universidade Estadual Paulista (UNESP)
This paper presents an evaluation of torque strength and on the perceptual aspects of the use of faucets. We evaluated 180 subjects (18-29 years old = 30M and 30F; 30-55 years old = 30M and 30F; >55 years old = 30M and 30F). A digital dynamometer, a static torque transducer, five different models of handles (faucets) and other complementary tools were used for data collection. The procedures were standardized, based on ethical recommendations and biomedical criteria. The data analysis was based on descriptive statistics and included the application of tests for verification of significant differences. The results show the male performed torque significantly higher (p=0.05) than the female subjects and the forces applied by the age group above 55 years old were the lowest (p=0.05). With the lever-type handle was possible to achieve the highest magnitude of torque to all groups of subjects and these differences were significant (p= 0.05) in all comparisons. The lever-type handle was considered the easiest to use and the spherical handle was the hardest.
Study of the relation “action and command” to the interior of an automobile
(2012-01-01) Almeida e Silva, Caio Márcio; Ribeiro Okimoto, Maria Lúcia Leite; Paschoarelli, Luis Carlos [UNESP]; Instituto de Tecnologia para o Desenvolvimento - Lactec; Federal University of Paraná; Universidade Estadual Paulista (UNESP)
This paper had as objective investigates the stereotyped expectations involved in the relationship between the actions and commands, in the interior of an automobile. An experiment was accomplished with two groups of participants: habitual drivers of vehicles, and no drivers of vehicles. The results confirm the hypothesis of confirmation of the stereotyped expectations, related to the respective actions.
The first time we never forget: Product evaluation in the context of first usage
(2012-01-01) Almeida e Silva, Caio Márcio; Okimoto, Maria Lúcia; Paschoarelli, Luis Carlos [UNESP]; Instituto de Tecnologia para o Desenvolvimento - Lactec; Federal University of Paraná; Universidade Estadual Paulista (UNESP)
This paper presents a research that approached the intuitive use starting from the first use of a product. Being like this, the objective was of evaluating the intuitive use starting from the first use, as well as in a new use context. They announced eight voluntary subjects. With the results, it was ended that the fact of putting the participants in a context of different use influenced in the execution of the tasks, as well as in the perception of the product.
Evaluation of grip strength in children: The ergonomic design used in the development of secure lids for packaging
(2012-01-01) Paschoarelli, Luis Carlos [UNESP]; Dahrouj, Laura Schaer [UNESP]; Universidade Estadual Paulista (UNESP)
Packaging design should provide safety, comfort, efficiency and aesthetic satisfaction, as well as consider user capacity, especially usability and accessibility when opening. Product access should be easy for users with limited capabilities (i.e., the elderly) and difficult for those restricted from using it (i.e., children). The purpose of this study was to verify manual grip (torque) strength while opening a container of bleach. A total of 102 subjects (51 females) between 2 to 5 years old participated in the study. A static torque screwdriver was placed inside three mockup bleach containers. In all mock-ups, there was a significant increase (p = 0.05) in grip strength ability according to age. The three analyzed lids were of different dimensions and the results indicated that this variable had a strong influence on the application of torque. The recommended dimensions for the lids of products with toxic potential must be near those of the lid with the smallest diameter, whose design reduces children’s capacity to apply torque. These results may contribute to better usability and security for packaging design.
Usability in the opening of soft drinks packagings: Age influence in biomechanical forces
(2012-01-01) Silva, Danilo Corrêa [UNESP]; Paschoarelli, Luis Carlos [UNESP]; Universidade Estadual Paulista (UNESP)
Packagings have gone through profound changes. New materials and processes allow different designs, which became true consumer appeals. However, these advances do not necessarily lead to improvement in the usability of such products. This paper assesses how the different shapes of soft drinks PET bottles affect the ability of different age groups to open them. The results show that the adults have a greater strength in all situations when compared to youth or elderly subjects. A comparison of collected data and the torque forces necessary to perform the opening reveals a lack of usability and accessibility of these products.
Laterality and Usability: Biomechanical aspects in prehension strength
(2012-01-01) Paschoarelli, Luis Carlos [UNESP]; Razza, Bruno Montanari [UNESP]; Lúcio, Cristina do Carmo [UNESP]; Ulson, José Alfredo Covolan [UNESP]; Silva, Danilo Corrêa [UNESP]; Universidade Estadual Paulista (UNESP)
Although technological developments in recent decades have improved the quality of life for many, a number of user interface problems still exist. There are difficulties, for example, manipulating manual instruments by those with specific needs, especially left-handed users. The design of such instruments depends on scientific knowledge of biomechanical forces - especially prehension. The aim of this study was to analyze biomechanical effort during simulated manual activities (compression, traction and torque with 14 different manual interfaces) between dominant and non-dominant hands. Sixty individuals (30 left-handed) participated in the study. Measurements were taken with an advanced force gauge and a static torque transducer. The results indicate that right-handed individuals perform better (p = 0.05) with the dominant hand (in 12 manuals interfaces), while there were no significant strength differences among the left-handed (except for two manual interfaces). The reasons why left-handed individuals present little difference in strength between the dominant and non-dominant hands are not clear, but could be the result of frequent use of the non-dominant hand to perform many instrumental activities of daily living (IADLs). Moreover, it could be due to greater symmetry in the organization of brain hemispheres compared to the strong lateralization of righthanded individuals. The results provide insight into the dynamics of the manipulation of a number of manual instruments according to right and left-handed groups.
Pulling strength with pinch grips: A variable for product design
(2012-01-01) Razza, Bruno Montanari [UNESP]; Paschoarelli, Luis Carlos [UNESP]; Silva, Danilo Corrêa [UNESP]; Ulson, José Alfredo Covolan [UNESP]; Lucio, Cristina do Carmo [UNESP]; Universidade Estadual Paulista (UNESP)
Pulling with pinch grips is an action frequently used in either occupational or daily living activities, especially in situations where the object is too small, the access to the object is restricted, the use of tools is prevented and situations such as pulling strips out of long-life packaging, removing seals from flask lids, tearing a plastic bag, etc. Excessive demands of strength in those actions may limit the user’s access to certain activities and even lead to injury. The objective of this study was to collect valid data of pulling strength with pinch grips to be applied to the design of safer and more comfortable products and tasks. Three handles of different heights (1 mm, 20mm and 40mm) were used in the study and three types of pinch grips were measured with both hands: pinch-2, chuck pinch and lateral pinch. The study included 30 men and 30 women, all right-handed and healthy, and the maximum voluntary isometric contraction was measured in the standing posture. The results showed that the type of pinch grip used influenced more greatly the pulling strength than the size of the handles. This study provides biomechanical data of an action often performed in many daily living activities and also in several occupational tasks, but has been still little explored.
Biomechanics and psychophysics of manual strength design on different interfaces
(2016-09-19) Razza, Bruno M.; Paschoarelli, Luis Carlos [UNESP]; Lucio, Cristina C.; Ulson, José Alfredo C. [UNESP]; Silva, Danilo [UNESP]; Maringa State University; Universidade Estadual Paulista (UNESP)
Digital revolution in Latin America beyond technologies
(2015-09-01) Gobbi, Maria Cristina [UNESP]; Filho, Francisco Machado [UNESP]; Universidade Estadual Paulista (UNESP)
The challenge of interactive digital television (iDTV) in Latin America is to give opportunity of technological access and participation to a significant parcel of the population whose main information source is (still analog) television. The increase in connected device possession and system digitalization has been modifying consumption habits of audiovisual content. Television is still the home center, but now it divides the attention with mobile phones, smartphones, tablets and laptops, delineating a consumption that is multitasking, portable, mobile etc., but not always linked (independent devices use), there are multi-platform services and products that allow this interaction, though. Several externalities must be considered, either the different stages of digital signal development and application, or the cultural diversity, laws, technological unfolding, education, and even the economic aspects of each country. The paper aims to provide demands of how to digitally include these millions of citizens who don't have internet access.
Digital tablets as a tool for digital inclusion of elderly people
(2012-01-01) Rocha, Rosana Gonçales Oliveira [UNESP]; Paschoarelli, Luis Carlos [UNESP]; Faria, João Roberto Gomes [UNESP]; Universidade Estadual Paulista (UNESP)
The technological advance, the changes in lifestyle, the growth of internet and the more democratic access to broadband have led more and more people to access the internet, by a variety of reasons ranging from a search for fun to shopping and relationships. In the case of elderly users, another factor is included as critical to the growing desire to join the big network - socialization and independence. Establishing communication with friends and children, surfing with no help, searching the internet for issues that may assist you daily and even make ATM transactions easier are some of the reasons to prove that, opposite to what was supposed, the elderly are able and even feel eager to learn about computers. Thus, the aim of this study is to bring a reflection on the use of digital tablets for elderly users, based on available literature.

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