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A hybrid model for new product development - a case study in the Brazilian telecommunications segment

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dc.contributor.authorSales, Odivany P.
dc.contributor.authorSouza, Teofilo M. de [UNESP]
dc.contributor.authorCanciglieri Junior, Osiris
dc.contributor.authorBil, C.
dc.contributor.authorMo, J.
dc.contributor.authorStjepandic, J.
dc.contributor.institutionPontif Catholic Univ Parana PUCPR
dc.contributor.institutionUniversidade Estadual Paulista (Unesp)
dc.date.accessioned2020-12-10T16:54:09Z
dc.date.available2020-12-10T16:54:09Z
dc.date.issued2013-01-01
dc.description.abstractThis paper presents a hybrid model for the integrated development of products based on the decision models Funnel and Stage Gate. This hybrid model was designed in its complete and simplified versions with the main purpose of technological support in the process of developing new products based on the maturity development level of the company. The simplified model was applied in the development of a new product in a Brazilian telecommunications company through a case study, its results were described and analyzed and recommendations for the continuity of the research were presented.en
dc.description.affiliationPontif Catholic Univ Parana PUCPR, Prod Engn Dept, BR-80215901 Curitiba, Parana, Brazil
dc.description.affiliationUNESP Univ Sao Paulo State, Dept Elect Engn, BR-05508 Sao Paulo, Brazil
dc.description.affiliationUnespUNESP Univ Sao Paulo State, Dept Elect Engn, BR-05508 Sao Paulo, Brazil
dc.format.extent50-59
dc.identifierhttp://dx.doi.org/10.3233/978-1-61499-302-5-50
dc.identifier.citation20th Ispe International Conference On Concurrent Engineering. Amsterdam: Ios Press, p. 50-59, 2013.
dc.identifier.doi10.3233/978-1-61499-302-5-50
dc.identifier.urihttp://hdl.handle.net/11449/194782
dc.identifier.wosWOS:000333272000006
dc.language.isoeng
dc.publisherIos Press
dc.relation.ispartof20th Ispe International Conference On Concurrent Engineering
dc.sourceWeb of Science
dc.subjectProduct Development
dc.subjectStage Gate
dc.subjectDecision Funnel Model
dc.subjectService Development
dc.subjectCase Study
dc.titleA hybrid model for new product development - a case study in the Brazilian telecommunications segmenten
dc.typeTrabalho apresentado em evento
dcterms.licensehttp://www.iospress.nl/service/authors/author-copyright-agreement/
dcterms.rightsHolderIos Press
dspace.entity.typePublication
unesp.author.orcid0000-0002-8503-9275[3]

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