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Publicação:
Certificaão privada coletiva como estratégia de diferenciaão de produtos agroalimentares: O caso das associaães de produtores de carne bovina

dc.contributor.authorMartinelli, Raiane Real [UNESP]
dc.contributor.authorPigatto, Gessuir [UNESP]
dc.contributor.authorMachado, João Guilherme de Camargo Ferraz [UNESP]
dc.contributor.institutionUniversidade Estadual Paulista (Unesp)
dc.date.accessioned2018-12-11T16:58:22Z
dc.date.available2018-12-11T16:58:22Z
dc.date.issued2015-01-01
dc.description.abstractThis article aims to discuss the private collective certification and its use in the differentiation of beef meat. It was realized a content analysis of the websites of two breeders associations that have a quality meat programs: Certified Angus Beef (PCAC) and Nelore Natural (PQNN). The results showed a difference between these two programs, to know: the PCAC has two certification bodies, one of second and a third part, while the PQNN has only one of the second part. Both associations maintain similar communications channels containing pages designed to explanations about certification programs and characterization of their respective races.en
dc.description.affiliationUNESP, Univ Estadual Paulista, Campus de Tupã
dc.description.affiliationUnespUNESP, Univ Estadual Paulista, Campus de Tupã
dc.format.extent1
dc.identifier.citationEspacios, v. 36, n. 16, p. 1-, 2015.
dc.identifier.issn0798-1015
dc.identifier.scopus2-s2.0-84941553763
dc.identifier.urihttp://hdl.handle.net/11449/172067
dc.language.isopor
dc.relation.ispartofEspacios
dc.relation.ispartofsjr0,144
dc.rights.accessRightsAcesso restrito
dc.sourceScopus
dc.subjectBeef
dc.subjectCertification
dc.subjectPrivate collective certification
dc.subjectProduct differentiation
dc.titleCertificaão privada coletiva como estratégia de diferenciaão de produtos agroalimentares: O caso das associaães de produtores de carne bovinapt
dc.title.alternativePrivate collective certification as a differentiation strategy in agrifood product: The case of meat breeders associations bovineen
dc.typeArtigo
dspace.entity.typePublication
unesp.departmentAdministração - Tupãpt

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