Journalists and journalism: brazilian development and modernization
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2023-01-01
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Sindicato Secretarias Estado Sao Paulo
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This article records the purpose of reflecting on the transformations in journalism from the incorporation of digital devices by newsrooms. Based on bibliographic research of an exploratory and interdisciplinary nature in the areas of Social Communication and Digital Technology, it was possible to visualize the changes in activities and the problems that afflict contemporary commercial journalism, which is increasingly convergent and multiplatform. Factors such as production speed, response time, acceptance of the message by the audience in real time, creation of content in multiple versions, valuation and even overestimation of image content in messages made for all vehicles, the constant customization of the languages used, the growing use of bots to carry out various activities on networks and computer platforms, such as programming for search engines and interpretation of algorithms to monitor digital social networks, among other resources and communicative activities that began to impose on journalists an increasingly extensive list of knowledge vast with much more comprehensive and specialized demands and professional routines. Currently, journalistic production demands from its professionals diverse technological skills, broad and diversified informative repertoires and editorial versatility, which go beyond the repertoires obtained with university education, are qualities acquired and improved during the daily production of multimedia languages on various themes to meet various types of information vehicles. Updating and professional expertise is paramount in a moment of constant transformation of technologies, modes of production and financing of vehicles, verification processes, editing in various hybrid languages with information dissemination carried out in increasingly reduced time periods. Most of the activities carried out use equipment that combines powerful, versatile and up-to-date digital hardware and applications, both to produce material goods and to create symbolic products. The dependence on new capital goods provided by digitized productive and financial resources that in less than half a century surpassed the industrial, commercial and communicative analog matrices, whose use became predominant in the last decades of the 19th century, among developed societies is increasing. The new media and digital labor relations enable much greater productivity and profitability than those obtained by the old forms of factory production, services and physical commerce.
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Revista de Gestao e Secretariado-gesec. Sao Paulo: Sindicato Secretarias Estado Sao Paulo, v. 14, n. 4, p. 4840-4858, 2023.