Análise do jornalismo na microrregião de Bauru

Abstract

This research is to analyze among the populations of 10 of the 21 municipalities of the micro-region of Bauru, which consumption habits, what the local media market and the public's satisfaction with the journalism. The municipalities surveyed were divided into two groups, among them the predominance of own media and those that do not. The first group is formed by Bauru, Lençóis Paulista, Iacanga, Pirajuí and Duartina. The second group includes the cities of Balbinos, Pongaí, Lucianópolis, Paulistânia and President Alves. The focus is to analyze through official data collection on transparency portals, questionnaires applied to citizens of each of the municipalities communication, focusing on journalism classified as proximity, regional and local.

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